Reflections of leadership, agencies, start-ups, operations, and tech.
It's been a while since I last posted a blog, and for good reason; I've had my head down helping build an agency that's sought after! On 4/2/2019, we announced the acquisition of BrightWave to Ansira. I joined the BrightWave family 3 years ago (4/18/2016), and it's been a surprisingly thrilling ride with an unbelievable... Continue Reading →
I was honored to contribute to a new podcast series by Emarsys. Lindsay Tjepkema (Head of Content @ Emarsys) and I talked about the fundamentals of marketing and how technology can enable but not replace the skills and knowledge of marketers. We also talked about where I think email is going in the future and... Continue Reading →
I just completed the buildout of BrightWave's new office in the heart of Buckhead (Tower Place 100, Suite 400, Atlanta, GA). It's a phenomenal space that I'm extremely proud of, and I hope the team, our clients, vendors, and BW friends & family will enjoy using for many years to come. This is technically my... Continue Reading →
What brought 17 rockstar BrightWave employees to donate their weekend (48 hours) in-order to build over 57 email templates for 48 local Atlanta non-profits? Several weeks ago I rebooted a program at BrightWave called "Day of Awesomeness", which was originally created by Simms Jenkins (Founder of BrightWave) to encourage employees to spend time on non-billable projects that would... Continue Reading →
Last week I started a new and exciting chapter in my career by joining BrightWave as President. I've known Simms Jenkins (Founder) for many years and have watched his agency grow over the years. BrightWave has one of the best reputations in the industry, specifically known for ground breaking work within Email and CRM marketing, which... Continue Reading →
Raj Choudhury - Atlanta 